Tuesday, May 10, 2011

Spend Less Funds on Any Company's Marketing Budget using Kinetic Typography

Kinetic Typography, also referred to as Motion Typography, is the new-age video marketing style. Investing in Motion Typography in cool commercials is a very effective strategy for most businessmen, especially if they want to reduce cost for advertisements. As marketers, we try our best to relay the message of our products and pique the curiosity of the observer through various ads that we air online and on TV, in an effort to make a sale. Kinetic video, an animation technique in which texts move in order to produce a wonderful video animation that will look interesting and attractive to viewers. A usual KT video would last from thirty to ninety seconds, based on the company's wishes and goals. Some examples of such text and image animations are in the closing credits and the film titles (remember “James Bond” or “Inception”). In addition, using motion typography in video or TV advertisements helps further to express the intended emotion that the ad wants to get across. By applying motion, varying font sizes, playing with music, speeding up or slowing down the pitch, a voice and emotion is established.



Creating video commercials using Kinetic Typography allows you to reduce the financial burden when it comes to making advertisements. Without having to pay actresses or post-production engineers, text animation becomes incredibly affordable; since it can easily be done using Adobe After Effects or Cinema 4D, you're spending money on less people that work for you. At the same time, the effect that they can achieve will surpass traditional adverts – if it's designed correctly. An additional factor that makes KT animation an affordable route to make cool commercials is because at present, there aren't a lot of people who offer such services. This implies that YOUR video will stand out of the crowd. As a whole, kinetic typography is viewed as a fresh and unique way in advertising a product that a business offers. It's a simple and classy approach to online marketing. It stimulates our subconscious state of mind by allowing each person to be immersed in your brand. By introducing Kinetic Typography in the field of advertisement, there are now more options for businesses to prepare and showcase their brands in order to attract potential clients, and be able to serve its purpose. Visit www.KineticTypography.com for more samples and details about buying yours!

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